A term I’m increasingly hearing… “Marketing Technologist.” Thinking about it, it makes sense, given that technology is rapidly becoming a huge driving force behind advertising and marketing. As a generalisation, this falls into three divisions. Internal technology that’s used to manage and analyse...
read more
Social commerce is getting bigger, with more and more retailers taking an interest in the various technologies and platforms available. Naturally, given its size and potential reach, Facebook is being given a lot of attention at the moment. I’m a large advocate of Facebook-commerce, or f-commerce, as it’s more widely...
read more
Okay, so it’s been a while. To make up for it, here’s an old favourite of mine, living statistics: Gary Hayes’ social media counts. Play around with it, it’s kind of...
read more
Okay, so I’ve gone a little mad with the infographics/infoposters recently. Sorry. But one more – this time from Microsoft Tag. Predictably, it’s about the mobile marketing landscape, but it’s packed full of useful information and also has an accompanying presentation. Right. I’ll stop with the...
read more
Coming from Soshable, the cunning folks there have created a “Linkedinfographic”, which is pretty much what it says on the tin: an infographic based upon Linkedin. I’m actually quite a big fan of Linkedin… although it’s a hell of lot smaller than the likes of Facebook or Twitter, it’s actually...
read more
Find me online