Why do customers leave a company?

Posted by admin in Internet, Research | 0 comments

Some great research from Get Satisfaction: The Fastest Way to Lose Customers…

Some of the topline findings:

Why do customers leave a company?

• 68% leave because of the treatment they receive.
• 14% are dissatisfied with products and service.
• 9% begin doing business with the competition.
• 5% seek alternatives.
• 3% move away

Other findings:

• 71% have ended their relationships with a business due to poor customer service.
• 61% of consumers take their business to a competitor when they end a business reationship.
• The global cost of each customer lost to an organisation is $243